Cheap Camera Handle

I stole this idea from film riot. I found this piece in the storage department in Lowes for $6. The holes are already drilled and a 1/4 bolt fits through just fine with out any extra drilling. I cut the top of the 1/4 bolt and added washers and a butterfly nut. (You don’t actually need to cut it off if the bolt is long enough)

30 ideas for effective QR code marketing

Source: Elephant Mobile

Elephant Mobile gives you 30 ideas for effective QR code marketing. I’d like to share a few from the list and add a little commentary of my own.

5. Real estate agents and developers are using QR Codes to let and sell commercial and residential properties by placing them on their signage. The codes connect renters and buyers to videos and more detailed information about a property

Well, this is an easy one since it ties directly in to what we do.

8. Food manufacturers and processors can place codes on their food packages that link to text or video recipes online that can be tried out by purchasers.

To take this idea a step further, have the video say what other ingredients you need for each dish and where to find each item in the store.

10. Vineyards and small brewers can utilize QR Codes to market their brands better, provide interesting info about the wine/beer type, details which retail locations it is available at and accept online orders.

This would be a great way for owners to showcase their vineyards as a tourist attraction as well.

14. One stationary item that gets in the hand of so many customers is a business’ cash receipt, invoice or delivery note. By placing your QR Code on these stationary items you can have a much wider reach for free. Try and make the QR Code enticing such as a QR Code on a cash receipt would entitle the buyer to a discount on his next purchase.

Every business should have a call to action on their invoices for their happy customers to rate them on one of the location/reputation based services like Angie’s List or Google Places.

29. Cake decorators can market themselves to the large number of people who eat their confections at parties and weddings, by making edible QR Codes as part of their cake decoration. Just hope people scan it before they eat it!

It would be interesting to have a QR code on a cake that links to a time lapse video of that cake being made.

Useful tool for small business payments

Source – dwolla.com

This doesn’t really have anything to do with media or marketing, it’s just a really cool concept for getting around high banking fees. This service connects directly to your bank account and allows you to perform financial transactions with other Dwolla users for a flat .25 cent fee for all transactions over $10, and no charge for transactions under $10.

Check it out and let us know what you think. Do you see your business adding this to their payment options? How does this compare to other systems like Square and PayPal?