Kevin Rose (Digg, Revision3, Milk) did a test on the three big social networks, (Twitter, Facebook, and Google+) The results are fascinating.
So what does all of this mean? Here is the break down…
| Social Network | Number of Followers | Number of Clicks | Followers per Click |
| 220,000 | 2,203 | 99.86 | |
| Google+ | 129,000 | 350 | 368.5 |
| 1,274,000 | 2,053 | 620.5 |
So, with less followers, you can get more social interactions on Facebook. So if your social media budget is focused primarily on Twitter, you need to reconsider your plan.
Social Media Test